Passport Pantry, where we travel to experience the world through foods that nourish our souls, minds and bodies.
What We Did
Photography: Lauren Leggatt
Founded in Toronto, Passport Pantry reimagines granola as a canvas for global flavors, using only the cleanest, most thoughtful ingredients. From savory gunpowder masala to bright mango ginger cardamom, they’re turning the familiar breakfast staple into an unexpected journey across taste and tradition.
At its heart, Passport Pantry challenges the norms of granola—moving away from sugar-laden, mass-market blends in favor of recipes that nourish the body, mind, and soul. It’s more than food; it’s an invitation to travel through the world’s culinary heritage, one bite at a time.
Our task was to help bring this vision to life, creating a brand identity that could celebrate these globally inspired flavors without leaning too heavily into literal interpretations. Alongside the Passport Pantry team, we developed a design language infused with playful illustrations, travel-inspired stamp motifs, and a type system brimming with warmth and approachability. The result is a brand that feels flavorful, lively, and unmistakably unique—a true passport to discovery.